How we deal with water today has an impact on ecosystems around the world and a major influence on the lives of future generations. By 2030, global demand for water is expected to exceed supply by 40%, which bears enormous economic, political and social challenges. Nevertheless, the topic of water is not adequately discussed in public.
Water is the most fundamental challenge of the 21st century. By 2030, global demand for water is expected to exceed global resources by 40%.
Our use of water is strongly linked to what we know about the resource. Our goals are based on this vision:
raise awareness for the value of a functioning water supply system and a climate-friendly water consumption in everyday life
bring the topic of water to the general public together with partner companies
turn partner companies into active ambassadors of the topic
To increase our partners' awareness of climate-friendly water consumption, WfW has been working with the EPFL start-up Droople since January 2022. The company has developed a smart flow meter for tap water that can count consumption and quantify energy savings. Thanks to jointly developed "awareness screens", employees and customers receive real-time insight into water consumption, the amount of bottled water avoided and the resulting CO2 reduction.
WfW partner companies thus have the unique opportunity to measure their tap water consumption and quantify their saved footprint. At a time when sustainability reports are becoming increasingly important, this is a useful and meaningful tool for companies to communicate their CSR strategy with WfW and the results they have achieved.
Read more about the partnership between Droople and WfW here.